Direct Ethical Investing: Combining Charitable Impact with Financial Returns

Experience the unique satisfaction of ethical investing — where the positive impact of charity meets the advantage of financial returns. If you're reading this article, chances are you value ethical investment and may have already transitioned to funds that prioritise ethical practices.

The Challenge of Broad-Scale Ethical Investments:

Ethical investing often presents a challenge: tracing the direct impact of your investments. Despite emerging standards like Fair Trade International, Cradle to Cradle, and B Corporation, defining an "ethical" business varies among investors. While some prioritise environmental sustainability, others focus on equality, human rights, and labour conditions.

The complexity increases with broader investments, like superannuation funds, where indirect connections to unethical industries may exist.

So What's New Rivers' Approach to Ethical Investing?

At New Rivers, we adopt a direct and straightforward approach. Rather than avoiding traditionally unethical industries, we actively engage them, aiming to transform these sectors. Our process includes:

1. Finding Local Business Partners:

• We partner with businesses dependent on products from these industries, helping them source ethically.

• We collaborate with not-for-profits and NGOs working to mitigate harm in these sectors.

2. Starting Local Businesses:

• For businesses seeking ethical suppliers, we analyse their supply chain, identify unethical elements, and develop sustainable business models.

• When partnering with NGOs, we establish local businesses connected to the targeted industry, focusing on learning and creating sustainable income streams.

3. Expanding our Ethical Footprint:

• We continue to grow our influence in these industries, transitioning from unethical to ethical practices.

The Benefits of Direct Investment:

This approach is more suited to direct investment than charitable donations. Profitable ethical businesses are replicable and offer an attractive alternative to unethical practices. They also require less long-term funding compared to charities and NGOs. For investors, this means a chance to see how their funds are utilised and to be part of transforming unethical industries.

Get Involved with New Rivers:

Invest with New Rivers and witness the transformation of industries from unethical to ethical. For businesses seeking sourcing solutions, we're here to help.

Start the conversation by emailing us at info.newrivers@gmail.com

For more details on investing with New Rivers and our returns, click here.